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The loyal customer divide…Are we engaging correctly?
There’s no doubt that retailers believe they need to engage better with customers and programs such as loyalty schemes provide a link, but have
Have ‘lowest prices guarantees’ and ‘we’ll beat any price by a %’ become negative marketing?
Can a retailer simply use cliché marketing schemes anymore to entice customers into thinking that by shopping with them you’ll always be paying the
Does your Retail Value Chain support environmental change?
Like the environment, the retail economy appears to be changing in a number of ways. From parallel imports to overseas brands with specialty outlets,
Freakonomics, Big Data and Thinking Beyond Assumptions
Most of us who work in a data-related field are familiar with the universal themes and controversy surrounding Freakonomics. Freakonomics, the brainchild of two economists
Traceability – knowing where it came from and where it went
I picked up a pack of vitamins today and noticed the batch number “020616” and use by “SEP 20” on the label. This is
What should lead time mean?
Recently I was looking at different ways of calculating safety stock and one of the calculations I looked at used "average lead time". It
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